Trademarks Registration

We deal with trademark protection and registration in Italy, Europe and worldwide on a daily basis.

Every successful company registers its trademark. Designers, stylists, manufacturers, distributors do it as well. Large, medium and small companies do it to defend their “uniqueness”.  The trademark is the symbol that allows the public to identify companies, it is the vault of the company’s growth. According to a survey conducted by the Italian financial newspaper IlSole24Ore-Statista, Canella Camaiora Law Firm has been awarded as one of the best Italian law firms in the area of Intellectual Property (Trademarks, Patents, Copyright) for the fifth year in a row (2020-2021-2022-2023-2024).

Do you want to receive now a personalized quote? Click on the “CALCULATE A QUOTE” button below. Answer a few simple questions and you’ll get a quote in less than two minutes.

A newly registered trademark has no actual power, but as a result of registration and its use in the marketplace, it will become more appealing. Consequently, it must be protected from the very beginning of any business initiative. It is imperative to ensure that you are the first to use a particular sign to distinguish a specific category of products or services. Precisely to protect your distinctiveness, you have to register your trademark.

Besides trademark registration, the Canella Camaiora Law Firm deals on a daily basis with:

The circled “R” stands for trademark registration and implies that the product or service belongs to a specific company. It also clarifies that the right to use that particular trademark belongs exclusively to its sole (and legitimate) owner.

Innovators are aware of their creations’ value and make sure that they receive unquestionable recognition for their work, which is why it is vital to supervise one’s intellectual property portfolio and trademarks. Our purpose is to assist every entrepreneur in enhancing and protecting his or her ‘uniqueness’.

Trademarks Registration

Advice and guidance on Intellectual Property matters

Advice and guidance on Intellectual Property matters

Trademark novelty search

Trademark novelty search

Trademark protection

Trademark protection

Collective trademarks and certification trademarks

Collective trademarks and certification trademarks

Opposition proceedings before UIBM (Italian Patents and Trademarks Office)

Opposition proceedings before UIBM (Italian Patents and Trademarks Office)

Opposition proceedings before EUIPO (European Intellectual Property Office)

Opposition proceedings before EUIPO (European Intellectual Property Office)

Trademark Registration

Trademark Registration

Defense against counterfeiting allegation

Defense against counterfeiting allegation

Trademark monitoring

Trademark monitoring

Trademark evaluation

Trademark evaluation

Brand Naming

Brand Naming
Diritto all’oblio e deindicizzazione Google: quando spetta il risarcimento del danno? La Cassazione fa chiarezza

The right to be forgotten and Google delisting: when is compensation for damage available? Italian Supreme Court No. 6433/2026

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Works of art under EUR 13,500: what changes after Judgment No. 51/2026 of the Italian Constitutional Court

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Judgment No. 51/2026 of the Constitutional Court clarifies the regime applicable to works of art “below threshold” in international circulation. The Court does not eliminate [...]

25 June 2026

I rischi fiscali dei trasferimenti infragruppo

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Training the staff of a newly acquired foreign subsidiary, providing access to software developed by an Italian investee company, or granting use of a trademark [...]

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The judgment of the Court of Justice of EU of 4 December 2025 (joined cases C-580/23 and C-795/23) redefines the boundaries of copyright protection in [...]

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When is authorization required to use a cultural heritage asset?

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